The latest news from Sports Innovation Group

The Ocean Race has been officially sanctioned by World Sailing

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Tweet causes a China crisis for the NBA

The NBA's ties with China are in meltdown over a tweet posted by Houston Rockets general manager Daryl Morey in support of �the pro-democracy protests in Hong Kong.

It has been reported that all of the league�s official partners in China have suspended their ties as part of a nationwide backlash to the Twitter post. Those bus ...

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Rugby World Cup big in Japan thanks to partnership with TikTok

The Rugby World Cup has taken social media by storm claiming more than 40million impressions on TikTok even before the group stages are complete.
In an interview with SportsPro, World Rugby�s chief marketing officer Marissa Pace offered an insight into the digital strategy for the tournament in Japan. ...

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F1's Gregg Morris openly admits the concept of a fans forum is nothing new, but in the supposedly innovative world of Formula 1 it has been groundbreaking.

<p><a href="https://digital-transformation-sports.com/gregory%2Dmorris%7E436">GREG MORRIS</a>&nbsp;openly admits the concept of a fans forum is nothing new, but in the supposedly innovative world of Formula 1 it has been groundbreaking.</p>
<p>Liberty Media bought the motor racing series for more than $4billion from the private ...

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Owners of Fan Duel and Poker Stars in $6billion deal to create the world's biggest online betting group

Flutter Entertainment have agreed to purchase The Stars Group in a $6billion deal to create the world's biggest online betting group.
The deal will see Flutter brands Paddy Power, Betfair and Fan Duel combine The Stars Group's Poker Stars, Full Tilt and Sky Bet.�
It is the latest in a series of betting industry deals as the ma ...

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San Francisco Giants to raise their fan engagement game through AI deal with Veritone

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Premier League sign Guardian Media CEO David Pemsel to be their new leader

The Premier League has named Guardian Media Group CEO David Pemsel as its new Chief Executive.�

The 51-year-old replaces executive chairman Richard Scudamore, who drove the league�s huge commercial success over the last 20 years before retiring in November 2018.
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Varcis Capital opens the door to investment sports technology in Asia

Asia's first sports technology investment and advisory house has been launched in Hong Kong. Varcis Capital has been founded to plug into the world's fastest growth market for sports, media, entertainment, fitness and health. The core belief is Asia's 4.7billion people will have a big role to play in the future intersection bet ...

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Barcelona the first name on Fabebook's Fan Subscription team-sheet

Barcelona are to be the first sports organisation to join Facebook's new Fan Subscription service. The subscription service operates on a monthly payment basis and offers exclusive club content which can be shared on Facebook walls and access to exclusive Facebook groups for Barcelona fans. ...

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Digital Media Rights to be main growth area for Sports Rights holders over the next 3-5 years

Digital media rights will be the key driver for the growth of the sports industry over the next five years according to the latest edition of the PricewaterhouseCoopers Sports Survey. The paper which canvassed the views of 580 industry leaders from 49 countries predicted the digital sector will achieve growth of up to 9.7 per c ...

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Louis Vuitton and Riot Games team up for the 2019 League of Legends World Championship

Riot Games have followed in the footpath of leading traditional sports events like the FIFA World Cup and the Rugby World Cup by teaming up with Luis Vuitton for the 2019 League of Legends World Championship. ...

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NBL hits big three pointer with Facebook Watch streaming partnership

The National Basketball League has joined forces with Facebook Watch to live stream games in the US, Australia and New Zealand for the upcoming 2019-20 season. It is a move made to take full advantage of the arrival into the league of 18-year-old hot prospects LaMelo Ball and RJ Hampton, who are both expected to be leading pick ...

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Google and Facebook to join Amazon in showing interest in next NFL Broadcast Rights Negotiations

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ESPN will broadcast exclusive shows and content on Facebook Watch under a new deal with the social media giant.

ESPN will broadcast exclusive shows and content on Facebook Watch under a new deal with the social media giant. ...

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Intel going for fan and athlete experience gold at the 2020 Tokyo Olympic Games

INTEL is looking to redefine their gold medal standard in terms of fan and athlete experience at the 2020 Olympic Games in Tokyo.
After their highly successful collaboration with the PyeongChang 2018 Winter Olympic Games, Intel is partnering with the International Olympic Committee, the Tokyo Organizing Committee of the Olympic ...

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PSG fans to get food delivered to their seats thanks to deal with Deliveroo

PARIS SAINT-GERMAIN fans will soon be able to have food delivered straight to their seats thanks to an improved sponsorship deal with Deliveroo. ...

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Call of Duty League - speculation mounts around the value of possible media rights package

CALL OF DUTY is joining Overwatch World League (OWL) and League of Legends Championship Series (LCS) in exploring a traditional sports-style franchise model for an esports league.
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NBA, NFL and MLB looking to score a slam dunk, touchdown and home run with Crypto Collectibles

NBA, NFL and MLB looking to score a slam dunk, touchdown and home run with Crypto CollectiblesTHE big three major sporting leagues in the US are all investing virtual collectibles as they look for new ways to engage with their fanbases and enhance the fan experience. ...

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Overwatch League viewing figures now comparable to major sports in the US

Overwatch League is on target to be one of the biggest leagues in the US - matching the likes of the NBA, NFL and MLB.That is the view ofActivision Blizzard&#65279;Esports strategy and analytics lead Kasra Jafroodi based on the latest viewing figures for OWL. ...

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NFL teams trial mouth-guard sensors to gather insights on head injuries

THE NFL has been trialing the league's new impact-monitoring mouth guards and cleat-tracking technology during training camps and preseason games in a bid to find data insights that can help reduce the risk of injury. ...

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The German Football League (DFL) is preparing to launch their own OTT subscription service at the start of the 2020-21 season.

The German Football League (DFL) is preparing to launch their own OTT subscription service at the start of the 2020-21 season.They are open to streaming all Bundesliga matches in certain international markets. Live rights to the second-tier 2. ...

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Dallas Mavericks to accept Bitcoin

Dallas Mavericks have become the second NBA team to accept Bitcoin as a means of payment for match tickets and merchandise.
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Move Over Big Screens, Gen Z Turns to Mobile for Shows

A survey conducted bywhistlesports.cominto the viewing habits of millennials vs Gen Zers suggests the new generation are migrating from the big screen to their mobile phone for video entertainment. ...

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Embracing the parent-child bond: how can coaches attune to the influence of parents to better support a young players’ development?

There is sometimes a perception that coaches may view parental input as being more of a hindrance to a player’s professional development rather than comprising a key component. I put this opinion to clinical psychologist Dr James Bickley of Changing Minds during a discussion we had about the influence of parental-child bond and ...

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Dazn’s Sports Streaming Platform Goes Live In Brazil

DAZN has launched its live and on-demand streaming service in Brazil, extending its reach to nine markets across four continents.The service will give sports fans in Brazil access to premium domestic and international football competitions including; CONMEBOL Sudamericana, Campeonato Brasileiro ...

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The development of young football stars in India is getting the Premier League treatment

The Football Innovation Summit&#65279; constantly aims to update football professionals about the progress and opportunities being made in talent development programs across the globe.We have already highlighted the partnership between the MLS and French Football Federation in regard to coaching young players in North America, i ...

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How Virtual Reality Is Changing Sports Training

The 2nd annual Immersive Technology in Sports & Entertainment Summit is to be held in the Bay Area in November. And the sequel to last years successful summit could not have come at a better time as 2018 has been a breakthrough year for immersive technology in sports. Virtual reality (VR), in particular, is trudging ever so clos ...

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ESPN to deliver highlights show on short-form video start-up Quibi when it launches next year

ESPN has agreed to provide a daily sports highlights show on short-form video platform Quibi when it launches next April.

The show will be part of Quibi�'s Daily Essentials which site founder Jeffrey Katzenberg is aiming at young mobile phone viewers. ...

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Youth Development in Germany playing catch up with World Cup semi-finalists England and Belgium

In the past month Borussia Dortmund technical director Michael Zorc and Germany FA director of national teams and academy Oliver Bierhoff have spoken out about youth development in Germany falling behind their rivals.English academies received a big thumbs up from Zorc, who believes England now produce better young players than ...

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FIFA plan to prevent big club's hoarding players by introducing a limit on loans

FIFA's Football Stakeholders Committee have recommended a limit on loans of players as part of a series of reforms to the current transfer system.The restriction on international loans is specifically targeting Europe's biggest clubs to "prevent player hoarding and ensure that loans have a valid sporting purpose for youth develo ...

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DAZN scores record number of viewers for Milan derby

Last Saturday�s Milan derby between AC and Inter was the most watched game ever on DAZN's Italian service.
The subscription streaming platform did not reveal the total number of viewers who watched Inter triumph 2-0 in the Serie A clash at the San Siro, only that it surpassed the previous best set last season when Inter played ...

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DAZN scores record number of viewers for Milan derby

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Growing attendance model (GAM)

<p><strong><span style="font-size: 16px;">Growing attendance model (GAM)&nbsp;</span></strong></p><p>The purpose of this model is to provide football federations, leagues and clubs with a framework on how they can grow attendance on game days. There is a general acceptance that achieving success on the pitch will have a positive ...

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Interview with Sohrob Farudi, CEO & Co-founder at the Fan Controlled Football League

Ahead of the 2nd Annual Immersive Technology in Sports & Entertainment in San Francisco next month (November 13-14) we spoke to Sohrob Farudi, CEO & Co-founder at the Fan Controlled Football League to hear his thoughts on the size of the immersive market in sport, how traditional and eSports are becoming ever closer, new
techno ...

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Tony Strudwick discusses the links between Sir Alex Ferguson's Manchester United and dominant teams like New England Patriots, Golden State Warriors and Barcelona.

Tony Strudwick discusses the links between Sir Alex Ferguson's Manchester United and dominant teams like New England Patriots, Golden State Warriors and Barcelona. ...

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Barcelona's plans to join the NWSL in limbo due to their deal with Nike

FC Barcelona's plans to join the NWSL is in the balance due to a stumbling block related to the Spanish club's record $174m-per-year sponsorship deal with Nike. ...

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EFL playing a key role in the development of young players

Last month's EFL Youth Development Week highlighted the work being done by clubs outside the Premier League in providing opportunities for young players. ...

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MLS technical director of youth development Fred Lipka on the rise of Alphonso Davies and Miguel Almiron and the next level of the league's evolution

In the final part of our interview with MLS technical director of youth development Fred Lipka, he talks about the rise of Alphonso Davies and Miguel Almiron and the next level of the league's evolution. Fred Lipka hopes Alphonso Davies and not Christian Pulisic will be the example young North American footballers follow. ...

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MLS Technical Director Fred Lipka talks about the evolution of youth development in France and its influence on a quiet football revolution in North America.

In the first of a three-part series with MLS Technical Director of Youth Development Fred Lipka, he talks about how the Elite Formation Coaching Licensee for MLS coaches will help North America produce elite-level footballers. ...

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The key to producing adaptable footballers is to first make coaches adaptable

In part two (of three) of our interview with MLS Technical Director of Youth Development Fred Lipka, he speaks about adaptable coaches and the challenges of working in a country where football is not the dominant sport.  Fred Lipka has a very clear vision of the attributes the top footballers of the future should possess. Top of ...

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Le Havre technical director Michael Bunel reveals the philosophy behind the development of players like Paul Pogba, Benjamin Mendy and Dimitri Payet

LE HAVRE technical director Michael Bunel is rightly proud of the achievements of the club's 'famous Academy'. He puts their success with nurturing talents like Paul Pogba, Benjamin Mendy and Dimitri Payet down to one thing that separates good players from the top players - football intelligence. ...

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The Evolution of Talent Identification in Football

The last ten years has seen significant advancements in technology that have enabled scientific operation to impact not only on match results, but on recruiting new talent. Advanced analytics are now being employed to identify rising stars and reveal previously untapped potential in undervalued players.
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