Ian Fleming is the Director of Strategy and Analytics for the Houston Dynamo of Major League Soccer and Houston Dash of the National Women’s Soccer League. Ian leads the clubs’ strategy department and is charged with understanding, developing, and planning the future of the infrastructure and flow of data within the organization. Ian’s responsibilities further include building predictive models of fan behavior, managing cross-departmental utilization of the clubs’ CRM system, strategically planning club initiatives through the use of data, and is a key voice in the organization’s overarching strategic vision to integrate data-driven decision-making as a core tenet.
Ian’s career in sports began in 2017, when he joined the San Jose Earthquakes of Major League Soccer as their Senior Manager of Business Intelligence and Analytics. Prior to entering the sports industry, Ian worked in the field of law and is a graduate of the Chicago-Kent College of Law, as well as holding a Bachelor of Science degree from the University of South Carolina.
Ian currently resides in Houston, Texas with his wife, Hélène, and rescue dog, Adelaide.